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Booking A Class
You may want to use NSD Kathy Helou's suggested dialogue for booking from a skin care class...
"Joan, at every skin care class I choose two women I want to work with most. Today, you are my first choice. Do you know why? You were the most excited person here---- and Mary Kay always taught us to pick the sparkler because she ignites the room! I love to work with excited people. When we get together either for your color appointment after you get started on your skin care or for you to be in my makeover portfolio, why not share your appointment with a couple of friends? I really want to work with you, Joan. It is obvious you had a great time tonight. When is the best time for us to get together again?"
That's Kathy's approach for her first choice! Be careful not to say this to everyone... only to the one you really feel this way about! If there is more than one sparkler... you can always alter this to say..."you are one of my first choices!"
Also.....remember that you can always re-book the hostess, book women to EARN Mary Kay if they can't afford it, book women who want to learn more, book women to be in your makeover book......the list is endless! FIND A REASON to book everyone there! You'll be HOPING for a cancellation!!!