Donna's Dynasty     |     home
up       previous  next

TimeWise Sampling
Step one!  Order time wise sample packets and time wise brochures! (or sample cards!).

Step two! Put 10 of them in your purse! Each day!

Step three!  Talk to at least 10 women each day! Go up to them and say:
"I am with a cosmetic company and we have a brand new skin care system on the market."  (Put the sample in their hands at this point.)

"I need to get the opinion of 50 people this week on this product. All you need to do is take this sample home and try half tonight and the other half in the morning.  I'll call you tomorrow and ask you a couple of questions about the product."
(Take a little notebook with one Name and Number already on it--use mine!) "What is your name? And a number I can reach you at tomorrow?  What is a good time to reach you at this number?"

"Great! You know, I know you're probably a busy person. Can I get your e-mail address in case I have trouble calling you at that time? Thank you so much and I can't wait to hear what you think of it."

Step four! MOST IMPORTANT STEP! Follow UP!
Read the script word for word. You could also incorporate the TimeWise business class into this script!

"________, This is _________and we met yesterday. Thank you so much for taking part in our marketing survey. I appreciate you taking time out of your busy schedule to try our products and give us an honest opinion of them. I won't keep you but a second. I'd like to ask you some quick questions and I'll fill out the questionnaire for you over the phone.

1.  Did you find the products enjoyable? ____yes____no

2. What brand of skin care do you use daily?

3. How would you rate how your skin felt after you used the Mary Kay
TimeWise system?

___soft and smooth      ____refreshing       ____no difference

4. How much would you expect a three-month supply of a quality skincare system to cost?

____$50.00 to $75.00       ____$75.00 to $100.00      ____$100.00 or more

5. If you knew that the system you tried starts at $49.00 and comes in a three-month supply including the cost of foundation, would this be a system you would like to have on your shelf at home?
____yes  ___no

6.  Great, _____i am currently qualifying for _____(car, management) and I need to do makeovers on ten people this week. I would love for you to be one of my ten and since you so generously participated in my survey, you would receive the TimeWise system for $10.00 off. That's $42.00. It would take 20 - 30 min of your time and you'll get an updated makeover with the latest colors. What would be better for you during lunch or after work?

7.  By the way, ______ because I need to do 10 faces, if you get a couple of friends to join you I will give you a free lipstick! Does that sound like something you could do?

May I put you on my mailing list and e-mail list for monthly and quarterly specials and new product brochures?"

If she won't schedule a makeover or class, ask her if she would have four people try TimeWise and take outside orders at work. Give her the same discount for doing so.

Of course, have each person, fill out a marketing survey--at the appointment if they book, or when you drop off TimeWise if they're going to do outside orders.  Or over the phone immediately, if they're not going to do either of those.

If she just won't book, say something like, “Susie, you wear your makeup so well.  I would be honored to have you be my model at our next meeting on Tuesday night! It's from 6:45 until 8:45 and I'll give you the same discount on the TimeWise just for being my model!”

The key is to know what to say next.  If no to an appointment, then ask for outside orders.  If no, ask to be a model. If no, ask her to fill out a marketing survey right now.

After two attempts at calling her, send her an e-mail.  If she still doesn't respond throw her number away and move on! Don't start a collection.  You should never have more then 30 names in your stack at a time! 20 from the first two days and 10 from current day!

Numbers are the key, work them and you will be richly rewarded!